{"id":24772,"date":"2019-01-21T12:05:00","date_gmt":"2019-01-21T18:05:00","guid":{"rendered":"https:\/\/nthdegreedesigns.info\/?post_type=project&p=24772"},"modified":"2022-03-24T12:05:33","modified_gmt":"2022-03-24T17:05:33","slug":"caregivingadvice-com-redesign","status":"publish","type":"project","link":"https:\/\/nthdegreedesigns.info\/es\/project\/caregivingadvice-com-redesign\/","title":{"rendered":"Redise\u00f1o de CaregivingAdvice.com"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.15.1″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_start=”rgba(0,0,0,0.72)” background_color_gradient_end=”rgba(0,0,0,0.72)” background_color_gradient_overlays_image=”on” background_image=”https:\/\/nthdegreedesigns.info\/wp-content\/uploads\/2019\/01\/CaregivingAdvice.com-homepage-snapshot.png” background_position=”top_center” custom_padding=”7vw||7vw||true|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” alt=”Screenshot: caregivingadvice.com” title_text=”CaregivingAdvice.com homepage snapshot” sticky_enabled=”0″][et_pb_fullwidth_header title=”CaregivingAdvice.com Redesign” subhead=”Web Design” _builder_version=”4.15.1″ _module_preset=”default” title_text_align=”center” title_font_size=”46px” subhead_font=”||on||||||” subhead_text_align=”center” subhead_font_size=”20px” background_enable_color=”off” background_enable_image=”off” custom_padding=”140px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]

About the Project<\/h2>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]

Partner<\/h3>\n

Michelle Seitzer is a well-known voice in the online caregiving world. She has written for many different publications and organizations that serve seniors and family caregivers across the country.\u00a0<\/p>\n

She has two sites \u2013 a personal site, which highlights her professional offerings like consulting and speaking, but her flagship project is CaregivingAdvice.com<\/p>\n

Michelle\u2019s site was originally constructed with Squarespace. She wanted to create a more functional online space where she could build a community of support around caregivers who find her online.\u00a0<\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” custom_padding=”|||2px||” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]

Overview<\/h3>\n

caregivingadvice.com is a perfectly responsive, functional WordPress site which includes a vibrant blog channel (Voices), a robust resource library, and an interactive directory of women-owned caregiving ventures.<\/p>\n

 <\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]

Features<\/h3>\n

A significant feature of the project was the CareCreative Catalogue, an interactive directory of women-led ventures. All of the ventures include women who are present or past caregivers. CareCreatives can sign up and purchase a CareCreative accoutn at CaregivingAdvice.com that will generate leads for their business, boost their SEO, and plug them into a national network of fellow family caregivers turned entrepreneurs and thought leaders.\u00a0<\/p>\n

Most of the updates on the website are taking place within the post\/blogosphere on the site. The robust Resources section of the website is powered by the WordPress taxonomy structure. Using categories, we are calling specific posts to each resource type across the site.\u00a0<\/p>\n

nth degree worked with the project partner throughout the process to figure out her sales funnel process and how her site could help her generate leads for clients, CareCreatives, and sponsors.\u00a0<\/p>\n

caregivingadvice.com is integrated with the project\u2019s social media channels so that news updates are automatically shared to followers.\u00a0<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]

Project Gallery<\/h2>[\/et_pb_text][et_pb_gallery posts_number=”10″ orientation=”portrait” show_title_and_caption=”off” _builder_version=”4.15.1″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” gallery_ids=”4821,4819″ sticky_enabled=”0″][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.15.1″ _module_preset=”default” background_color=”#A7CBDA” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]

Become our next success story.<\/h2>\n

 <\/p>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.15.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_button button_text=”Book a Consultation” button_alignment=”center” _builder_version=”4.15.1″ _module_preset=”default” custom_button=”on” button_text_size=”16px” button_text_color=”#000000″ button_bg_color=”#FFFFFF” button_border_radius=”18px” button_letter_spacing=”1px” button_font=”Montserrat|700|||||||” background_layout=”dark” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

About the ProjectPartner Michelle Seitzer is a well-known voice in the online caregiving world. She has written for many different publications and organizations that serve seniors and family caregivers across the country.\u00a0 She has two sites \u2013 a personal site, which highlights her professional offerings like consulting and speaking, but her flagship project is CaregivingAdvice.com […]<\/p>\n","protected":false},"author":1,"featured_media":4820,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_wds_title":"","_wds_metadesc":"","_wds_focus-keywords":"","_wds_meta-robots-adv":",","_wds_meta-robots-noindex":false,"_wds_meta-robots-nofollow":false,"_wds_meta-robots-index":false,"_wds_meta-robots-follow":false,"_wds_autolinks-exclude":false,"_wds_canonical":"","_wds_redirect":"","_wds_opengraph":[],"_wds_twitter":[],"wds_primary_project_category":0,"footnotes":""},"project_category":[166],"project_tag":[],"class_list":["post-24772","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-web-design"],"_links":{"self":[{"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/project\/24772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/comments?post=24772"}],"version-history":[{"count":3,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/project\/24772\/revisions"}],"predecessor-version":[{"id":24776,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/project\/24772\/revisions\/24776"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/media\/4820"}],"wp:attachment":[{"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/media?parent=24772"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/project_category?post=24772"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/nthdegreedesigns.info\/es\/wp-json\/wp\/v2\/project_tag?post=24772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}